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Employment Brand Specialist

Job Title: Employment Brand Specialist
Contract Type: Contract
Location: Singapore
Industry:
Salary: Negotiable
Reference: 248560
Contact Name: Ramitha Ravindran
Contact Email: ramitha.ravindran@peoplebank.asia
Job Published: July 25, 2022 16:04

Job Description


Our client - leading Multinational Tech company which specializes in internet -related services and products.
The incumbent will have the following responsibilities:

Job Responsibilities:

  • Work with global and local teams to activate employment branding strategies customized for local audiences and key communities and strengthen company's position as an employer of choice across APAC, with a focus on India.
  • Partner with multiple cross-functional teams and agencies to develop compelling stories that bring the magic of working at the company to life in an authentic way.
  • Produce deliverables for company's regional & local brand initiatives: such as local brand assets, landing pages, narratives, trainings etc.
  • Oversee execution of paid marketing or lead generation campaigns end-to-end on digital marketing channels
  • Establish clear campaign metrics, track results, share return-on-investment and gather feedback often.

Job Requirements:

  • Bachelor's degree or equivalent practical experience.
  • 6 - 8 years' experience in marketing, communications or branding, specifically in recruitment marketing, employer branding or a related field
  • Deep understanding and experience with the India talent market and employment brand landscape
  • Experience in brand marketing, with an understanding of insight development, evaluation and expertise in crafting strategy, narratives, storytelling frameworks, and internal user campaigns
  • Experience in project or program management; working cross-functionally across a globally distributed organization and influencing at multiple levels.
  • Hands-on experience in managing and optimizing digital advertising and retargeting campaigns across multiple platform.
  • Excellent written and verbal communication skills, comfortable with copywriting and internal communications

Interested parties please click "Apply Now" or send your CV directly to Ramitha Ravindran (EA Reg no: R1765539) at ramitha.ravindran@peoplebank.asia.


Peoplebank Singapore Pte Ltd, EA Licence Number: 08C5248.

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