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Senior Marketing Analyst (Affiliate Management)

Job Title: Senior Marketing Analyst (Affiliate Management)
Contract Type: Contract
Location: Singapore
Industry:
Salary: Negotiable
Reference: 239021_1631087633
Contact Name: Chevelle Tan
Contact Email: chevelle.tan@peoplebank.com.au
Job Published: September 08, 2021 15:53

Job Description


Senior Marketing Analyst (Affiliate Management)

  • 12 months contract


Our Client

  • A multinational bank


The Opportunity
Our client is looking for a strategically minded, results focused individual to optimize the Affiliates management process from Gift Fulfilment to Content Governance, and Reporting/ Payments, coupled with remediation work where required. Post optimizing of the affiliate process, the incumbent is also expected to apply transformation works to other acquisition functional areas.

  • Knowledge in digital acquisition, affiliates management and marketing
  • Drive strategic process optimization and governance transformation within Digital Sales and Marketing vertical, with focus on affiliates management
  • Ensure transformation initiatives are conducted with comprehensive analyses (inclusive of addressing underlying issues and their root causes, and country peer practices); clear identification and tracking of critical functional, system and resource dependencies
  • Provide continuous end-to-end review of key functions and challenge the current state of play
  • Support digitization initiatives of controls and monitoring
  • Collaborate with business product owners, digital partners and control function units on new journeys and enhancements; evaluate against current policies, standards and process framework
  • Keep abreast of digital acquisition and marketing developments across country DSM markets; ensure appropriate risk assessment and initiative execution within the governance framework
  • Drive adoption of transformation processes and standards across country DSM markets; ensure sustainability of changes through appropriate implementation of best practice change management


Your Background

  • Degree holder or demonstrated skill/experience in the relevant field.
  • Experience in Banking, Financial services, with depth of knowledge around advertising and marketing controls
  • Experience in affiliates management
  • Experience with Marketing tools (Martech/ Adtech)
  • Process optimization techniques
  • Experience in transformation roles, including successful track record of managing complex projects across multiple countries and time zones
  • Passionate about driving change, constructively challenging status quo and to provide innovative solutions and different perspectives
  • Proactively seek opportunities to enhance processes and controls; drives value, enables the build of better product and services and balances risks and returns
  • Be comfortable with getting into and working on detailed plans to drive speed of execution while staying focused on quality and sustenance of output
  • Excellent written and verbal communication including C-suite presentation skills



Interested parties please click "Apply Now" or contact Chevelle (EA Reg no: R1762272) at chevelle.tan@peoplebank.asia for more information.

EA Licence: 08C5248

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