12 months contract
Central Singapore
Our Client
Well known social media company
The Opportunity
- Supports SEO/content optimization across all channels in collaboration with marketing, creative and engineering teams. This includes writing metadata, reviewing copy, managing image optimization and testing web pages for SEO
- Conducts audits of existing content and the search landscape to improve search rankings
- Collaborates with content/editorial team to ensure SEO is integrated before publishing
- Partners with web developers to conduct SEO QA before pages launch
- Partners with digital analytics team to track and analyze traffic and user behavior on an ongoing basis to measure success
- Analyzes performance ranking data, crawl logs to provide recommendations to team members across technical and non-technical disciplines
- Analyzes on-page, off-page, and technical factors of the site and provide recommendations to improve its overall SEO health
- Performs keyword research, technical audits, content audits and competitor analysis to discover new SEO opportunities
- Optimizes key on-page elements throughout the site, including navigation, internal links, semantic markup, crawling/indexing directives, title tags, meta descriptions, h1 headers, and more
- Increases the visibility and knowledge of SEO within the global organization including preparing and presenting SEO best practices and helping define SEO as a KPI for all relevant teams
- Analyzes, tracks and reports on overall natural search performance and initiatives
- Stay up-to-date with industry news, including the latest SEO trends, tools and algorithm updates
Your Background
- BA/BS in Computer Science, Marketing, Engineering or related technical field or equivalent working experience
- At least 2-5 years working as an SEO Specialist or similar role that included managing and executing SEO best practices
- Experience managing organic search for high-traffic and high-domain authority sites
- Deep understanding of organic search, SEO trends and best practices, as well as the main pitfalls and obstacles that can hinder SEO efforts
- Expertise in on-page, off-page and technical SEO
- Experience using enterprise SEO tools/platforms (BrightEdge, SEMrush, or similar)
- Understanding of digital marketing and content development; ability to strike a balance between SEO tactics and brand voice/editorial nuance
- Dedication to a high-level operational execution; track record of producing excellent results
- Affinity for data, analysis and measurement
- Ability to juggle multiple projects and priorities in a fast-paced, results oriented environment. Flexibility to work in a decentralized structure
- Ability to advocate for best practices in a diplomatic way; able to articulate data-driven rationale
- Ability to communicate SEO results and evaluate next steps to follow
- Understanding of the usage of content management softwares and web development
- Understanding of the relationship between SEM and SEO
- Experience providing reports detailing SEO performance
- Enthusiastic and self-motivated
- Proactive self-starter with a can-do approach to problem-solving
- Passionate about continual learning and applying what you've learned
- Strong verbal and written communication skills
- Comfortable working in ambiguous environments
Interested parties please click "Apply Now" or send your CV directly to Hannah Ariffin (EA Reg no: R1984070) at hannah.ariffin@peoplebank.asia.
Peoplebank Singapore Pte Ltd, EA Licence Number: 08C5248.
