Field Marketing Manager, ASEAN

Location: Singapore
Job Type: Contract
Posted: over 1 year ago
Contact: May Anne Ramos
Discipline:
Reference: 246657

  • 12 months contract
  • Hybrid work arrangement
  • Ability to travel within ASEAN as required

Our Client

  • Our client is one of the leading IT enterprise cloud computing company
  • Ranked as Fortune "100 Best Companies to work for"

The Opportunity

The responsibilities include demand and audience generation, event planning & execution, marketing program management, pipeline management, administrative duties, budget management, tracking and reporting to ultimately generate, drive and mature business opportunities. As a key member of the growing Asia Marketing Team, your responsibilities include:


  • Executing demand generation marketing programs, including in-person and virtual events, webinars, direct mail, 3rd-party, and campaigns to achieve marketing qualified lead goals for both net-new and add-on business
  • Building pre-event promotions, follow-up plans, and tracking campaign performance to ensure regional programs hit registration and pipeline goals
  • Collaborating with the ASEAN Field team to drive regional marketing plans
  • Working with the APAC Marketing team and counterparts to pitch the marketing strategy, campaign results and new programs to help build and mature pipeline
  • Working on multiple, simultaneous marketing programs that require both strategic thinking as well as high-speed tactical execution
  • Supporting the regional localisation strategy and content development as needed

Your Background


  • Bachelor level degree preferably with a Marketing, Communications or Business emphasis
    6+ years of high-tech or marketing experience, preferably in a field facing role
  • Experience in building campaigns for the ASEAN market
  • Marketing experience in a role managing multi-channel Marketing campaigns (e.g. email, direct mail, print, online and /or social media)
  • Working experience with CRM, data analytics, and marketing automation apps
  • Hands-on experience running demand generation campaigns and events
  • Strong presentation skills
  • Experience managing projects to a fixed budget and proven ROI
  • Experience managing third-party vendors and contractors
  • Ability to work independently against tight deadlines in a fast-paced, changing environment keeping a sharp eye on detail and accuracy
  • Self-starter, highly motivated, and think through problems to come up with innovative solutions; comfortable raising point of view to peers and senior leaders

Interested parties please click "Apply Now" or contact May Anne Ramos (EA Reg no: R1110127) at mayanne.ramos@peoplebank.asia for more information.
Peoplebank Singapore Pte Ltd, EA Licence Number: 08C5248.